Genii: Artificial Intelligence – Real Results

AI and machine learning is nothing new, but applying AI to solve business challenges with a clear ROI, is quite unique in the customer services arena. With our customer service demand prediction model we predict which customer are going to contact you, for what reasons and when. Genii AI provide simple, yet effective models that will support improvements in your contact centres and business. 

Take home from presentation:

  • Artificial Intelligence will fix your pain points and assist with business improvement.
  • Reduce contact volumes, enable you to service your customers better, improve pro-active care and customer experience and feed into robotics to automate service.

Presenter: Kobus van der Westhuizen 

I am a serial entrepreneur, with a passion for Innovation in AI and Process Robotics/Automation for Sales and Service functions within top companies. My expertise is in merging Digital technologies with Customer Experience, across all the customer touch points.

My passion is Customer Service and Innovation to improve Customer Experience for Top 500 brands. We can all do with better service!!!

I do this from a simple philosophy that “People do business with People”, hence my vast professional and personal network.

I strive to have a good “work life balance”. Living in Cape Town helps me with that.



The CCMG is the Professional Body of the Contact Centre industry in South Africa and represents over 2,006 Contact Centres, 22,500 top and middle managers and 10,000 agent level individuals. The CCMG contributes to the professional growth of businesses and professionals within the Contact Centre industry, providing a forum for knowledge sharing and networking to empower and transform its members, while building on service excellence and continuous improvement within the industry.


Tel: 010 003 0020